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On a cold November day, Peppino Barone found himself at the Palermo harbor waiting for the ship that would take him all the way to New York. He had been sad and bitter for a while because he knew he was firced to leave behind his beloved country. Luckily, he had the idea to bring with him something that would always remind him of his home country, a token that would ease the pain caused by his necessity to move away. On the day of his departure, he grabbed from his father’s shop a small packet containing freshly grinded coffee. On the 29th of December 1904, Peppino finally arrived to New York. He was on deck when the faint city outline was starting to form far away on the horizon. Greatly excited about having arrived to destination, Peppino started yelling and cheering. However, he stopped abruptly shortly after as he realized he was the only one. In fact, it was an extremely cold day and as the ship was approaching Liberty Island, all the passengers, warn out and exhausted from the long travel, were suffering greatly. Peppino, seeing how miserable everybody was, felt the need to help and he knew exactly how. He grabbed his small coffee packet, built a little fire on the ships’ deck and started dispensing his brew to the passengers gathering around him. The rich, intense aroma of Italian coffee instantly filled the whole ship attracting more and more passengers. All it took was a couple of sips of that hot, black, strong-flavored drink for the passengers to feel invigorated and filled with energy. Soon enough, the whole ship was cheering and celebrating their arrival to America, ready to start a new life. It was then that Peppino finally understood and embraced his life’s mission. He would continue to bring joy to people in America and around the world, one cup of Italian coffee at the time. His mission has been carried out with pride by his children and by the children of his children for over a century in order to provide the same rich, flavorful, quality coffee to you.

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